I’ve certainly read a lot of books in my time including many books on Social Media and Digital Marketing. I don’t know about you, but whenever I pick a book for whatever reason, I like to see that book address that reason succinctly.
There are so many books out there well over several hundred pages long and full of waffle – if you’ve ever read this type of book, you’ll know what I mean. I’ve bought so many courses before to learn about a certain topic only to find that 90% of that course covers basic stuff that I already know, and 10% of that course covers what I’m looking for.
When I first started writing Like Follow Engage, I found that the book was becoming far too long a bit like the books I’ve talked about above. My initial intention was always to keep the book below 100 pages. I really hate it when I can’t complete a book because it’s just too long, and I didn’t want my readers to experience the same problems.
That’s why I’ve cut the book right down and tried my utmost to stay on topic and address the most important aspects of using Social Media for your business today.
In Like Follow Engage I’ve cut down on the waffle and created a book which focuses on only those techniques and strategies that work today. If you had an understanding of Pareto’s rule, and applied this to Social Media, you would know that you only need to focus on the most important Social Media Engines.
There are hundreds of Social Media sites on the internet; however, you only need to focus on a few of them – the one’s that will make the most difference to your business – and that’s what I’ve addressed in this book.
I’ve kept the book short intentionally as I didn’t want to create an Encyclopaedia on Social Media. What I am publishing is a book on the most EFFECTIVE Social Media strategies for your business today. Once the book is ready, you will be able to get it from this website:
Like Follow Engage – Social Media For Business
So please come back in a few days.
If you as a Business are not effectively using, as a minimum, Facebook, Twitter and YouTube, you will be left behind in 2013. I can’t stress enough, the importance of being found online especially in 2013 and beyond. Smart Phones and Tablets are now being increasingly used to source products and services and my question to you is, what is your online positioning? How do you fair on Google, Facebook, Twitter, YouTube……..
If you want to find out how Social Media can help your Business, you may contact me via our sister Website Kiyani Media, otherwise, get yourself a copy of Like Follow Engage.
Have a Great end to 2012, and I wish you all the best in 2013. I hope we are able to work together in the near future.
Dr Javaid Kiyani, MBA, Author of Like Follow Engage – Social Media For Business
